What to pin.

INSIGHT

“It’s not about posting just anything, know what works”

Create pins that have a better click-through rate.
You want your dream audience to come across your pin, & then click on it which will either take them to your Insta page, a specific post, or a page on your website.

Here are some ways to entice clicks -

▾ A great image, or multiple images
▾ Video
▾ Use a mix of lifestyle/product/service images
▾ Make them tall & narrow
▾ Use a text overlay
▾ A great description
▾ Show a step by step

Want to know what size a pin should be?

Here are some examples -

91f0c400e08d299879ac043dfc4fa7be.jpg
a5f541d694434cff55daca01f0af3758.jpg
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463eba1bb193203e11600e76e2b0f495.jpg
6f49015c3242acf07376aeca59ea0403.jpg
e57dd756bb1f5d14f902dcb34d2b0da8.jpg
faa9535a724eb1cc4e1d13217abf4adc.jpg

Here are some examples specifically for product based businesses -

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Screenshot 2021-12-09 at 19.32.48.png
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Screenshot 2021-12-09 at 19.32.35.png
Screenshot 2021-12-09 at 19.37.06.png
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Screenshot 2021-12-09 at 19.35.58.png
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Screenshot 2021-12-09 at 19.38.48.png

*P.S. I highly recommend adding the 2 step verification, from somebody who has had major troubles with their security before, it’s one of the first things I ALWAYS set up now.
If there is a point I am missing on here or if you are struggling to find how to do anything, message me & I will tell you how & also add it to this How To so it can benefit others.