Your Niche
HOW TO
“When niching down is avoided, people get confused”
Your NICHE is a unique section of a larger market.
You can’t be everything & anything to everyone, it’s as simple as that. By getting clear on what your niche is, you can better understand WHO you are targeting (dream audience) & then ultimately help them solve problems within this & TRANSFORM their lives.
Your NICHE needs to be UNIQUE.
You’ll have a general business category that you will fall into like, fitness for example, but it’s getting more specific on what you do & who you serve, in order to appeal to more people (counter-intuitive I know). By being more specific you are NOT losing out on potential customers, in fact, ladies, it’s the complete opposite!
Reasons you should get clear on your NICHE -
▾ You will stand out from the crowd
▾ You will attract your dream audience
▾ Everything will resonate more
▾ You will be able to deliver a more targeted message
▾ You will be able to identify with their struggles so much more
▾ It’s easier to help them TRANSFORM
So, how do you work this out?
Firstly,
The best way to start narrowing down your NICHE is to be so in love with your business idea. Now if you don’t know this, then you need to go back one stage, & do my Soul Shine Course first - I will help you discover purpose laid business directions that absolutely light up your soul.
Plz message me
Ask yourself these questions to gain clarity on your niche
▾ What specific aspect of my Souls Shine do I want to help my dream audience with?
▾ What is it about my Souls Shine that I would love to help others within?
▾ What section do I want to help my dream audience TRANSFORM within?
Once you have answered the above, then ask yourself these questions
L - LOVE
You have to make sure you LOVE it; ask yourself this, could I answer the same questions over, & over, & over again & STILL be excited about it?
U - UNIQUE
Remember when I was talking about getting specific? Well, this will only help you direct your marketing, your content & your plan to help your dream audience TRANSFORM.
K - KNOWLEDGE
Do you know enough about this?
& can you always continue your learning?
More importantly, do you want to always continue learning about this?
P - PROFIT
Can you actually make money from this? In the long run, you need to get paid.
Are there different money-making ways in which you can take advantage of within this niche?