“Never forget how wildly capable you are.”

This is your home on your business creation journey

Below are videos that are here to guide you in the right direction when creating your business.

They MUST be watched & completed in the correct order!
You have no timeframe to complete, & you have lifetime access to everything inside of here + all additions, however I do highly recommend you give yourself a timeframe to complete & a specific amount of time weekly that you’re guna work on this.

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Your Workbook

You have access to your workbook in PDF format. This is how you follow along the programme.

It’s split into 4 step by step sections. 1. Brand Identity 2. Brand Awareness 3. Dream Audience Journey & 4. Alignment

Answer the questions for section one first & then watch my video inside here, do the same with the rest going forward. The videos are NOT to be watched at the beginning of each section, they are to help you sort out the answers you have already written to the questions inside the workbook.

— The videos are to be watched AFTER the section in the workbook has already been completed!

View or Print your workbook HERE

1. Brand Identity

Phase one is all about YOU.
Creating an aligned brand brings a sense of ease to your journey as a female entrepreneur. It’s the foundation of authentic connection & trust with your dream audience, the key to standing out in a saturated market, & the essence of what makes you truly unique. Get ready to dive deep. Write down everything that comes to mind, there’s no right or wrong here. This is your space to reflect on the parts of your life that connect to the business you’re building.

YOUR STORY

IS YOUR POWER.

Download & Print (I highly recommend) Brand Identity

HERE

Discovering You - Parts of your identity that matter most in your business
Discovering You 1-19
Inner Self Mapping 20-26

Your Beliefs & Values - What you stand for & what you need to unlearn
Values & Beliefs 27-34
Re write Limiting Beliefs 35-36

Your Personal Story - Your life experiences, patterns, & transformations
Your Story 37-61

Your WHY - What drives your business from the inside out
Your Why 62-67
Connect on a physical level 68
The Why Diary 69-73

REMEMBER

Do not watch the below video until you have completed all the questions in the workbook.

2. Brand Awareness

This section 2 is all about your business foundations.
These are the back bone of your business & is the MOST IMPORTANT aspect of any business planning.
Get specific, know who you’re speaking to & create aligned offerings that solve problems of your dream audience.

YOU’RE HERE TO HELP

SOLVE PROBLEMS.

View Section 2 of your workbook.
2. Fill out the questions in an A4 notebook or print the workbook & physically fill it out.
3. Only once you’ve filled out the answers should you watch the below video. Don’t forget to pause the video to take notes, look at your answers & make the desired changes as you watch. You do not have to watch the video in one go, in fact I don’t recommend this.
4. After you’ve watched my video, make the desired changes to your answers. Make sure you’re happy with what you have outlined before moving on.

P.S. If you would like to have a call with me to talk about your answers in this section, it will be my pleasure to help you. This will require 2 hours of your time, for €250. I will spend a day doing aligned call notes which will direct our call, & you will also receive an in-depth call roundup via email afterwards.

Referenced extras inside my video for you -
Afrika Brooke - the powerful woman who helped me step outside of my comfort zone

Perfectionist Podcast recommendations -
Perfect is the enemy of good
Presence & letting go of control
Perfectionism & People Pleasing
Steps to overcome the Perfectionist mindset

3. Dream Audience Journey

Section 3 is all about creating a streamlined, & simple journey for you dream audience. It’s about NOT confusing them so they can easily flow through & end up buying from you. This is where you’ll outline the process of your offerings, align your visuals to your brand & start outline what will go in your website.

SIMPLE &

EASY.

View Section 3 of your workbook.
2. Fill out the questions in an A4 notebook or print the workbook & physically fill it out.
3. Only once you’ve filled out the answers should you watch the below video. Don’t forget to pause the video to take notes, look at your answers & make the desired changes as you watch. You do not have to watch the video in one go, in fact I don’t recommend this.
4. After you’ve watched my video, make the desired changes to your answers. Make sure you’re happy with what you have outlined before moving on.

P.S. If you would like to have a call with me to talk about your answers in this section, it will be my pleasure to help you. This will require 2 hours of your time, for €250. I will spend a day doing aligned call notes which will direct our call, & you will also receive an in-depth call roundup via email afterwards.

Referenced extras inside my video for you -
For when you want to design your logo & branding visuals ⇢ receive 10% off with Georgia @studiogdesign_
Website designer ⇢ receive 10% off with Georgia @studiogdesign_

Stripe - online payment system/bank
Memberspace - the add on I use to keep my membership private + payment plans
Vistaprint (stickers, business cards)
Transferwise - the cheapest way to transfer money anywhere around the world

4. Alignment

Section 4 Is all about aligning the day to day runnings of your business in alignment with how you want to live. Bcus you’ve just created a business you’re absolutely obsessed with you could absolutely work all hours under the sun, however we don’t want that, we don’t want you burnt out & stressed. You’ll then learn all about Instagram, & the importance of it, & what to do.

GROW &

GLOW.

1. View Section 4 of your workbook.
2. Fill out the questions in an A4 notebook or print the workbook & physically fill it out.
3. Only once you’ve filled out the answers should you watch the below video. Don’t forget to pause the video to take notes, look at your answers & make the desired changes as you watch. You do not have to watch the video in one go, in fact I don’t recommend this.
4. After you’ve watched my video, make the desired changes to your answers. Make sure you’re happy with what you have outlined before moving on.

P.S. If you would like to have a call with me to talk about your answers in this section, it will be my pleasure to help you. This will require 2 hours of your time, for €250. I will spend a day doing aligned call notes which will direct our call, & you will also receive an in-depth call roundup via email afterwards.

Referenced extras inside my video for you -
Planoly - insta posting automation platform
Mailchimp - free email marketing platform
Flodesk - stylish email marketing platform, get 50% off HERE

Create your 2025 Visionboard for your Desktop background HERE (Plz copy & paste it over to your own Canva)
Create your 2025 Visionboard for your iPhone background HERE (Plz copy & paste it over to your own Canva)

YAY, you’ve now created your business, well done & a massive congrats :)
However, i’d like you to do once last thing before you rush off & start working at your beast to-do list…
It’s BRAND STRATEGY time

This will be your go to doc that sums up the business & brand you have created.
It will be filled with the most important deets of your business creation that you’ll always need, & also what needs looking at every so often to make sure it’s in alignment & so you can make the right changes.

⇢ Do not edit on my Canva doc, you’ll need to copy & paste each page across to your own Canva doc!